theinvertedgaze.com » Strategy Analytics http://theinvertedgaze.com Thu, 09 Feb 2012 01:58:41 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 What are the top Marketing CRM success stories? http://theinvertedgaze.com/what-are-the-top-marketing-crm-success-stories/ http://theinvertedgaze.com/what-are-the-top-marketing-crm-success-stories/#comments Sun, 19 Jul 2009 19:18:51 +0000 ashvin http://theinvertedgaze.com/what-are-the-top-marketing-crm-success-stories/ crm
jamesny asked:


What are some examples of marketing CRM success stories, where companies have experienced sustainable benefits? Please quote specific metrics and include aspects of strategy, database marketing, technology and analytics where possible. Please do NOT quote a simple response rate improvement using a model.

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